Do I really need
video of my wedding? Will it just sit on the
shelf gathering dust? It depends on your future
and the quality of the video. If the video looks
bad, you will never want to watch it. Will your
children want to see it? Will you want to hear
the ‘I do’ or see the first dance ever in the
future? People that did not get video do not
know what they are missing so it is hard for
them to say. Very few that received good video
ever regretted spending the money. Look at what
the cake, flowers and DJ cost - they are gone
the next day. The video, like photos and rings,
can last a lifetime. With the advent of DVD, you
can now skip directly to the section you like
without waiting for fast forward.
Do not fall into
the trap of having Uncle Bob try to tape your
wedding. He may have a great camera but does he
use it professionally? How many weddings has he
done? The audio will be bad, the video shaky,
out of focus and the result not properly edited.
Professional videographers learn their craft
through years of experience and membership in
associations such as WEVA.
Why is there such
a wide range of prices for wedding videos?
Generally you get what you pay for. One factor
is that videographers just starting out tend to
charge less to start getting demo material and
experience. This is where watching examples is
so important. Make sure you are watching a DVD
of their work. Some videographers started out
showing demos they got from other professionals
by posing as potential clients. Also, a demo
only shows what they want you to see, watch a
finished video to be sure. Most of the
experienced wedding videographers started out
working a couple of years for someone already
established in the business. The other factor is
time. The more time spent taping and editing the
video - the better it looks and the more it
costs.
High Definition
(HD) or Standard Definition (SD)? 16x9 wide
screen or 4x3 standard screen? The decision is
not only an economic or aesthetic one . SD
cameras have much more light sensitive sensors
for capturing beautiful images in the near
darkness of many churches and receptions. In
many cases this means dim or no distracting
camera lights to deal with. The HD cameras have
six times more pixels so each pixel is six times
smaller and 'sees' much less light. HD cameras
do a great job in good light but can be
a challenge in the lowlight conditions of a dim
church or candlelight at a reception. The
solutions for HD are either raise the light
level in the room such as during the first
dance, deal with camera lights or accept
video that is only suitable to watch in a
darkened room like some Hollywood movies are.
The wide screen aspect ratio is now becoming
very common, most Hollywood DVD's now come in
Wide screen (16x9) and almost all TV's being
sold now are wide screen. If you have an old
style TV, you can tell your DVD player to
letterbox (black bar on top and bottom) any
widescreen DVD video.
Make sure you
know how many hours you get the videographer.
Some charge by the hour past a certain fixed
time. Some do not have any limits. If you have a
limit you might want to schedule the cake,
garter, bouquet, etc earlier in the event to
save money.
Church rules and
the layout are very important considerations for
video. Some churches do not even allow any
cameras forward of the last row of guests. Is
the church well lit? If the church is very dark,
the video will be noisier (looks like moving
grain in the picture). Is there room on the
right side of the altar in the back for a camera
on a tripod? This location is good for shots of
the bride during vows.
The layout of the
reception can also effect the quality of the
video. Having the head table at the reception
back up to a large window with a view is great
looking live but looks terrible on video if it
is bright outside. The video must be set so high
to see the dark faces (the light is on the back
of their heads) that the windows end up bright
white with no detail. A professional can get the
shot but it is difficult to pan into the
reception hall and get a smooth transition
because the brightness of the video must be
manually controlled between the extremes.
Make sure your
videographer will be appropriately dressed. A
tux should not be required but a suit or
tasteful dark clothing is a must to blend in.
The videographer is working hard carrying
equipment, etc. so comfort is a consideration.
Wireless
microphones or mini disk recorders are a must.
Good clean audio is just not possible from
across the church. The microphone must be close.
Usually the groom gets a wireless lavaliere
microphone that picks up both the bride and
groom’s vows. Some videographers mic the
priest/rabbi and the podium also. More is better
because nothing is worse than weak audio with
lots of room echo.
If possible, the
videographer should attend the rehearsal. This
will make sure there are few surprises on
wedding day. The camera and wedding party
locations are mapped out, the videographer can
meet the wedding party and you can even have the
videographer come to the rehearsal dinner.
Sometimes some of the dinner can be taped and
included such as a toast.
The schedule
should be communicated to the videographer so no
important shots are missed. When and where is
the bride getting ready? Is there a limousine
arrival at the reception? For the reception, the
DJ and the videographer should coordinate timing
so that both are ready for the events such as
the speech. If you start the speech while the
videographer is in the bathroom, you loose
recording the moment forever.
Staged shots can
make a much more entertaining video. Examples
are poses by the sunset, the ring being slipped
on the finger, etc. The downside is you will be
very busy on the wedding day and time will be
limited. Plan ahead and have fun with it - be
part of the creative process.
Steady tripods
are necessary for ceremonies. Flimsy tripods
make shaky video. Make sure your videographer is
not using a tripod from Walmart.
Interviews can
add life to a video. Usually the bride and
groom’s parents and some of the wedding party
are sufficient. Make sure to make prior
arrangements as no one likes to be put on the
spot and it will allow them some time to think
about what to say.
It is customary
to feed the photographer, DJ and videographer at
the reception. If not, make sure you tell them
in advance so they can pick up some food between
the wedding and reception.
Love stories are
an option worth considering. There are different
styles but usually the bride and groom describe
how they met, cute stories of the first date,
how the proposal went, etc. These are taped in a
picturesque setting such as a park. The edited
result can be projected during the reception
while the guests eat if the reception hall is
not too bright from window light. There is a
cost though, the 10-15 minute video must be
taped and edited which takes time and money.
Growing up
montages are common, consisting of childhood
photos being put to music. The result can be put
at the beginning of the edited video and/or
projected at the reception. Look at sample
videos and decide for yourself. Some consider
them cute and want them, others consider them
cheesy and want a more artsy video.
There are many
video and editing styles. This is why it is
important to see some samples to see what you
like. Most videographers have a formula or a
style they prefer because they would not make
much money if they took too much time in editing
and they want to be consistent with their demo.
The two basic types in wedding video are the
documentary or long form and the highlight or
short form style. The documentary style records
the event chronologically and completely. The
one-hour catholic ceremony might be one hour on
the video. The short form wedding video tends to
be more artsy and Hollywood with lots of editing
and short clips put to music. This type can be
as short as 10 minutes or as long as 20 minutes.
Although both can be generated from the same raw
footage at a higher cost, the good short form
videos are shot somewhat differently so they
should be planed on in advance. People that do
not think they want video of their wedding
because they will never watch it, should
consider the short form. Most of the award
winning wedding videos are short form these
days.
Some do not like
video because it can be harsh and too ‘real’
looking. If desired, the video can be made
softer through the use of camera filters or in
post production if a non-linear system is used.
Some of your
video can be in black and white. It adds visual
variety and impact. Let your videographer know
how far to go with it.
‘Getting ready’
video is sometimes acquired to put in the
montage. This is usually the bride being primped
by the bride’s maids. This type of footage will
help you remember the nervous moments prior to
the ceremony.
Video of
photographer posing people is good for the
montage but do not expect the videographer to
capture the entire photo shoot, that is what you
pay the still photographer to do.
Taping the guests
signing the guest book is also a good shot or
two for the montage. If you want to have a great
deal footage of the signing in, a second camera
will be required as people arrive over a long
period of time.
Some receptions
have a long receiving line that can take almost
one hour. This is not practical to tape in its
entirety. You can have the videographer standby
and shoot certain special people greeting you on
a given signal if required.
Contracts are
necessary to avoid any misunderstandings. Will
your videographer be willing to make any changes
to the video once delivered? What type of
changes are included? How long do you have? What
are the payment terms? Exactly how many tapes
and/or DVDs will you get?
An information
sheet should be supplied to the videographer
listing the locations, telephone numbers, names
for credits at the end of the video if desired,
etc.
Payment methods
vary somewhat but the basic standard is that
90-100% is usually required by wedding day. The reason
for advance payment is sometimes money runs out
right after the event and the
photographer/videographer would be left holding
the bag. To make matters worse, the videographer
and photographer may have turned away other
business for the same date.
DVD is available
from most wedding video professionals now. Some
charge extra for DVDs and some include them in
the package. The reason DVD costs extra is that
it can take hours to compress the video, several
hours to author the DVD (build chapters and
menus), and an hour to burn and package the
disk. DVD has many advantages: The shelf life is
much greater than VHS tape, the picture is much
better (higher resolution) than VHS, and if
properly authored - has menus and chapters that
make watching DVD much easier. You can pop the
disk in the player and go instantly to the ‘kiss
the bride’ section.